A cozy cocktail bar in Big Sky.

THE PROJECT:

The Whiskey Ginger was tasked with creating The Standard’s logo, menus, website, and marketing materials. Using the bar’s art-deco style as a guide, we designed a logo depicting a deer in the shape of a martini glass to match Big Sky’s outdoor-centric vibe, and built out from there. We held a photo shoot to get website material and to highlight The Standard’s cozy and stylish environment for potential clientele. From there, we designed menus, created marketing materials, and built a website to promote the cocktail lounge around Southwestern Montana. Stop in sometime to have an amazing cocktail (or five) crafted by owner and head bartender Keith Robins, and check out all the great things they have to offer.